TV Commercial Search

Saturday, January 2, 2010

Plan USA - Poverty in Africa Plea

Actress Laurie Metcalf narrates this commercial soliciting donations for Plan USA, a Rhode Island based charity. It focuses on a 12-year-old African boy, Alex, who has just lost his parents. He is shown trying to care for his four younger siblings. He dresses them and feeds them while he goes without. While Metcalf asks for sponsorships, the footage focuses on Alex crying as well as scenes in schools and health clinics that represent the possible impact of your donation to Plan USA. The commercial explains that you may choose the child you wish to sponsor and will be send photographs and updates. Metcalf ends the commercial saying that she "can't imagine anything that would mean more to a child in need".

This charity commercial does its job well. The video tugs at your heartstrings and makes you want to give whatever money you can to help this poor child. As with all commercials that depict children in need, you hope that Alex and his four brothers are doing better now.

Links to Video: Official Video YouTube

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